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Web3 Influencer Marketing Agency

From macro to nano and micro-influencers, we keep the big names talking about your project.

Rise Above the Noise With Web3 Influencer Marketing That Delivers

Advertisements are everywhere - some good, some bad, and some just downright ugly.

People get exposed to different projects' marketing efforts, every now and then. So, they’ve become masters at tuning out obvious and unwanted ads. 

But when they see promotional content from a content creator they can trust, they naturally pay attention. 

Little wonder:

61% of people trust recommendations from real people rather than brand ads. 

And in the world of web3, where trust and authenticity are crucial, partnering with the right influencers can make all the difference.

Think about it – influencers have built loyal communities of followers who trust and believe in their opinions. By partnering with influencers in your niche, you can tap into their audience and leverage their influence to build credibility for your project.

It further lets you reach the right people and add your personal spin - unique human touch - on how you market your project. 

But here’s the stressful part … 

You need to spend so much time building short or long-term relationships with influencers.  Your collaboration will only give the desired result when the influencers have deep understanding, trust in your project and believe it is promising. 

That’s not all, getting viral results rely heavily on planning, selection and coordination, which can take so much time. 

Even if you plan to outsource everything, you should be careful when picking an agency. 


The influencer landscape is a slippery slope. 

Poorly curated campaigns with bad actors means one thing - you’ll burn your marketing budget with little to no results. 

But with the right web3 influencer agency, the sky is your starting point. 

Fortunately, that’s where we, at Fracas, come in! 

As a top web3 influencer agency, we have the expertise and connections to make your influencer marketing campaign a success. From planning to selection and coordination, we take care of everything, ensuring you get the best results possible.

With our vast experience and a robust network of web3 influencers that are ready to promote your brand, we can give your project the exposure it deserves. 

So don't let the stress of influencer marketing hold you back - let us help you reach for the sky and take your web3 project to new heights.

How do we do influencer marketing? 

Influencer Identification

Find the right influential people and opinion leaders for your crypto campaign in the blockchain space .

Influencer Marketing Strategy

Craft a holistic, creative and traction-gaining strategy.

Influencer Marketing Campaigns

Execute leading campaigns with the right influencers, channels and content.

Influencer Content Creation

Create an engaged audience with engaging content that tells your brand's story.

Influencer social media campaigns

Bring your brand to life with clever campaigns on social platforms.

Influencer Talent Relations

Take care of your compliance, contracting and admin. 

Pick Fracas - A Global Influencer Marketing Agency

As a leading influencer marketing agency, Fracas's dedicated team is here to help you tap into the influencer marketing space. With our network of influencers, you can effortlessly create winning influencer campaigns with high engagement rates and enduring traction with your target market. 

Influencer Marketing Campaigns

Our campaigns are the difference that makes the Difference. As a full service agency, Fracas provides bespoke influencer marketing campaigns. These include content and distribution planning, influencer sourcing, in depth reporting, tracking & measurement, and quality assurance.

Our multifaceted campaigns further extends to the following for your crypto project:

  • Campaign planning
  • Influencer marketing campaign execution
  • Reporting and analytics
  • Identifying & sourcing Influencer services
  • Campaigns across social media platforms including paid media

Influencer Identification

As an influencer agency, we help you to find the best, most relevant influencers that will help you to fulfil your campaign objectives.

We use sophisticated networks and tools to deeply scan social media platforms and the crypto space. We do this to find influencers with aligning values and content who can bring your campaign objectives to life.

After identification, we handle:

  • Influencer approaching
  • Influencer briefing
  • Influencer enlisting

Influencer Marketing Strategy

We work with you to create a coherent and comprehensive vision for your influencer marketing, entailing uniquely creative ideas, a campaign strategy, relevant target audiences and more, that will expand your following. With influencers at the core, our strategies can drive long-term growth for your business.

Our marketing strategy typically includes:

  • Target audience analysis
  • Campaign creation
  • Content strategy
  • Channel analysis
  • Campaign execution

Influencer Content Creation

We will help you tap into the creators economy. Fracas creates quality branded content using storytelling and trendy themes that bring your brand to life via the power of influencer marketing. This will also help you reach a wider audience. 

We will take your social strategy to the next level with converting content that weaves smoothly into your campaign narrative through :

  • Content ideation and planning
  • Influencer identification and sourcing
  • Content production and distribution
  • Measurement and reporting

Influencer Social Media Campaigns and Paid Social

We can create bespoke influencer marketing strategies and make them hit the ground running on any influencer marketing platform.

With Fracas, your influencer campaign will be connected to top social media influencers that can realise the potential of your brand story in an authentic and engaging way.

Fracas provides:

Social media platform campaigns

Influencer search & sourcing

Paid media planning and management

Content creation

Influencer Talent Relations Management

As one of the leading influencer marketing agencies, we make working with talented global influencers a breeze by taking care of contracting and compliance for you. We ensure influencers work to online advertising regulations to protect your brand, and take care of contracts and payments for you.

Fracas offers:

Influencer contracting



Finance & administration

Our Influencer Marketing Platforms












And more!


How much do influencer marketing agencies cost?

It depends on the influencers involved and the campaigns and we can gladly give you a transparent quote to help. This said, there is also an unspoken cost to NOT using influencer marketing in your crypto marketing strategy, that could far surpass the costs of influencer agencies.

How do you find your crypto marketing influencers?

Alongside our network and know-how, we apply machine learning algorithms across a range of platforms to find the most relevant and promising influencers for you, based on your needs.

Is it possible to pay influencers based on results?

The short answer is yes. This is called performance marketing, and we can help you to find influencers willing to work to performance-based agreements for the content they create.